A good naming convention for your assets gives your team great time-saving benefits
Apply logic and consistency
Do not use special characters
Use underscore and hyphen - do not use spaces
Use ISO 8601 date format
Use our naming generator for free - or get your own!
Our services
Audit
We assess and score 15 essential dimensions across Marketing Cloud administration and operation, and provide actionable recommendations on how to improve.
Consultancy
We provide advice and recommendations across an array of critical enablers, such as organisational structure, needed capabilities, processes, tool configuration, etc.
Campaign Build
Need extra hands to scale your operations? We can support on asset creation in Marketing Cloud and build an entire campaign from A to Z whether it is a new campaign or language versioning.
Campaign Management
Adjust a trigger or add a new email to your drip campaign? We keep your engagement studios performing through ongoing monitoring, optimisation and reporting.